CoinGecko’s sale talks reflect rising consolidation pressure as crypto data firms face lower traffic and stronger M&A activity.
Popular crypto market data platform CoinGecko is exploring a potential sale as consolidation across the sector speeds up. According to parties privy to inside details, early discussions suggest a valuation of about $500 million. However, no final figure has been set. Notably, the move comes as crypto firms face shifting user behavior and rising pressure to scale.
According to anonymous sources, Moelis will serve as an advisor on a potential transaction. Another person said no firm valuation has been set, noting that preparations began only toward the end of last year. For now, both CoinGecko and Moelis have declined requests to comment on the deal.
CoinGecko’s interest in a sale comes amid a surge in crypto mergers and acquisitions. Companies across trading, data, and infrastructure are seeking size, regulated systems, and strategic assets.
PitchBook figures show disclosed crypto M&A activity reached roughly $8.6 billion in 2025, with 133 deals completed. As noted by PitchBook, this marks the highest annual total on record. In addition, it exceeds the combined number of deals from the prior four years.
Several large transactions last year reflected this shift toward consolidation. In May 2025, Coinbase completed a $2.9 billion purchase of Deribit. A few months earlier, Kraken acquired NinjaTrader for $1.5 billion. Smaller deals also took place across payments, analytics, and trading tools.
Market conditions shaping CoinGecko’s decision include several clear trends:
Traffic patterns show added challenges for data-driven platforms. As more users turn to chatbots for quick answers, online visits to crypto data sites have declined. Based on figures from Similarweb, CoinGecko’s monthly traffic dropped to about 18.5 million in December 2025. This figure stood at 43.5 million in the year prior.
Visitors on CoinMarketCap also dropped in a similar fashion. As per observed data, monthly visits declined to 64 million in December 2025. A year earlier, this figure was pegged at around 157 million.
CMC was acquired in 2020 by Binance in a deal reported to be worth up to $400 million, paid through a mix of equity and BNB tokens. As consolidation continues and traffic pressures persist, CoinGecko’s next steps may signal how independent crypto data firms plan to adapt in a changing market.
Image from CoinGecko
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